improving your domain url

In this piece, we cover four rudimentary steps in web search engine optimization, including keyword research, article and video marketing, blogging, social networks, and bookmarks. In our analysis, we assume that a search engine friendly site design has already been accomplished and that use of flash pages, which are unreadable by the search engine robots is minimized or avoided completely.

Our main objective is getting listed in organic search engine results. Google, Yahoo, Bing and other search websites use specific formulas for site standing according to several factors to assess a website's popularity and relevancy. When "marketing" a website, our goal should not be to "outwit" Google, but simply to produce content that is helpful to and makes easier the indexing, collation, and sorting of an unbelievable, ever-changing collection of online content. Here's how to facilitate the process:

* Do your keyword research upfront. We use Micro Niche Finder, although there are many tools equally as good. Many webinars and step-by-step guides are available that supply a wealth of instruction and outstanding tips and advice for achieving the best search engine rankings. Many are free or offered at nominal cost.
* Use article and video marketing to distribute and disseminate information in as many places as possible. Two great tools to use in this process are Automatic Article Submitter, and Traffic Geyser. These tools provide as much automation as possible to the process of building high quality back-links. Your website will quickly outpace your competition and often appear in page 1 organic results. In some cases, your keyword research will greatly facilitate your rise to the top, by selecting "undiscovered" niches. What will be your best undiscovered niche?
* Blogging, using Wordpress or equivalent, will assist to improve your website's ranking, especially if a good keyword-rich domain is available. Micro Niche Finder and similar keyword research tools can swiftly locate such opportunities using a single mouse click. Also when setting-up a blog, a good WordPress consultant can suggest available widgets for search engine optimization and that will instantly create back-links to your blog.
* We suggest using a WordPress blog, in order to leverage tools that are existing to quickly post links to social boookmarking and social networking Web 2.0 sites such as Facebook, Twitter, Digg, Mixx and others. Some upfront time may be needed to establish accounts on the sites that you want to post your links.

Follow these steps and you'll improve your website search engine optimization. It is sometimes amazing how few websites really do this well. Despite the confusion, Google and others do a remarkable job in "ranking" the most applicable content. Most of the time, your competition, will be very easy to beat!

About the Author:
Jim Green is an attraction marketing and website search engine optimization expert. Visit his website for further information and mentoring on affordable search engine optimization.